How much can Google Maps 360 Photography help a business with its Google Presence?
How much can Google Maps 360 Photography help a business with its Google Presence? Adding Google Maps 360 photography or a virtual tour to your Google Business Profile can significantly enhance your online presence and provide a competitive edge. It's more than just a cool visual; it's a powerful marketing tool that impacts local search rankings, customer engagement, and trust. Here's a breakdown of how Google Maps 360 Photography can help your business: Improved Local Search Rankings: Local Search Engine Optimisation: Google Rewards Rich Content: Google's search algorithm favors businesses with complete, high-quality, and engaging profiles. Google Maps 360 photography adds a substantial amount of valuable, interactive content, signaling to Google that your business is legitimate, transparent, and provides a great user experience. This can lead to a higher ranking in the local "map pack" and local search results. Increased Engagement: Interactive content kee...